MAY Ltd. International
Over the years, the MAY Ltd. brand was shaped from the ground up—its visual identity co-developed alongside the product itself, bringing the brand to life for a vivid, forward-thinking generation. Developed in close collaboration with partners in Asia, the project unfolded from concept to campaign, with every detail carefully considered. High-quality motion content was crafted with a strong focus on social media, in close exchange with teams across Europe.
Scope
- Brand strategy & organization for various products
- Visual identity
- Product co-design
- Art direction
- Motion & film production
- Social media concept & content
- Photography direction & production
- Printed matter









Visual Output
- Bicycle labeling
- Advertising for social media
- Product photography
- Instruction manuals & guides
- Point of sale + Marketing
- Product launch campaign
- Print products
- Website



May Ltd. International
Alexis Zurflüh (Art Direction)
Jan Kirpal (Design)
Federico Bardelli (Design)
LLOS& (Development)